Membership
The Ontario Society of Professional Engineers (OSPE), an organization with nearly 10,000 engineers, engineering graduates, and engineering students in its membership, experienced stagnant growth […]
In the pursuit of increasing non-dues revenue, association professionals often seek new programs and products. However, it is equally important to address the underlying […]
The American Motorcyclist Association underwent an evaluation of its call center processes and identified several needs and goals. Their call center was primarily focused […]
The article discusses the common challenges faced by associations in the meetings and events industry and highlights lessons that can be learned from the […]
The Utilities Technology Council (UTC) faced the challenge of implementing a substantial increase in dues for its members in 2017. To minimize member churn […]
In today’s globalized economy, associations are increasingly looking to expand their membership base beyond their borders. However, expanding membership internationally can be a complex […]
Canadian associations can make common mistakes when it comes to recruiting and retaining members. From not providing enough value to ignoring the importance of […]
The latest Association Revenue Strategies Study report shows that revenue strategy is lacking in many associations. The study, conducted by Community Brands, surveyed 400 […]
The Association for Association Executives (ASAE) has published an article titled “How to Strengthen and Diversify Your Organization’s Communities,” addressing the importance of building […]
The use of learning paths with an association’s content strategy is a great way to increase engagement. Learning paths consist of related, self-paced digital […]
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